Become adept in identifying the sure-shot keywords that netizens use and deploy them to convert them into customers.
The need for advertising is ever increasing in the world today. With the competition at its peak, there is no scope for any business to lose out on any prospects. Search Engine Marketing facilitates a business to target prospects and capture leads in the most efficient way possible. This is a perfect solution for all those who entered the internet business market space recently. As a search engine marketing professional, you can help generate more leads through advertisements. Digital Hat provides an excellent SEM training in Hyderabad which makes one stand out from the rat race. As a search engine marketing executive, you will generate more leads for any business through Google Adwords, PPC campaigns and more.
Why Should You Learn SEM?
- Brand Visibility: Extend your reach to the exact customer base your business needs through the targeted ad campaigns.
- Generate More Leads: Rather than being restricted in world of keywords, the paid marketing campaigns gives you the freedom to use accurate keywords to generate more leads.
- Quicker and Easier Campaigns: Instead of going in for the long term campaigns, search engine marketing allows you to create campaigns for the need of the hour and pull in customers.
5 Reasons to Learn From Digital Hat
- We will wire your mind that to think like an efficient PPC Manager/Executive
- Tools worth 43,000 INR to ignite your SEM Career
- 12 power packed learning sessions to articulate and implement SEM
- 2 exclusive SEM tools to reach your targets in paid search marketing
- Placement assistance to facilitate your career growth
- Master trick to juggle multiple accounts with a universal strategy
- Flexible learning schedule (weekday/weekend learning sessions) to make it easy for you to learn as per your schedule
Digital Hat facilitates you in preparing for the Digital Marketing Certification examinations conducted by VSkills (An initiative of the Govt. of India). You will be a Govt. Certified Digital Marketing Professional once you qualify this exam.
Complete your Digital Marketing Training at Digital Hat and qualify the respective examinations. Be a Google certified Digital Marketer now! Master any of the respective courses you would like, by qualifying these exams conducted by Google for free.
- AdWords Fundamentals
- Search Advertising
- Display Advertising
- Video Advertising
- Shopping Advertising
- Google Analytics Individual Qualification (GAIQ)
Lead capture plugin
Landing page design tool
- Search Engine Marketing Overview
- Understanding Google search
- Pay Per Click Overview
- PPC definition & it’s functioning
- Strategizing PPC Campaigns
- Setting objectives, goals & expectations
- Market Analysis
- Understanding industry key-drivers
- Adwriting Techniques
- Compelling ads that increase click-through-rate’s (CTR) lower costs
- Campaign Management
- Overview of the tools
- Bid Management
- Understand bidding strategy
- Landing Pages
- Importance of UI/UX design
- Performance Tracking
- Set campaign objectives & goals
- User Behavior
- Understand & connect with the user
- Reporting & Analysis
- Integrate PPC account with Google Analytics
- Other forms of Adwords advertising
3 hrs session – Saturday and Sunday (2pm to 5pm)
1 hr session – Monday to Friday (7am, 8am, 10am , 11am , 12pm, 2pm, 4pm and 6pm)
Fast Track Batches
30 days, 2 hrs a day
Monday to Friday
What our Students have to say about Digital Hat
I learnt actual Digital Marketing from Digital Hat’s live accounts. Now I find my job very easy. Thank you Digital Hat.
Hi, I’m Sushil. All my family and friends used to think that I would never get a job. I thought like that too. Digital Hat offered an affordable course with installment facility. It was very helpful and now I got a job.
I’m a social media freak and thanks to Digital Hat, I learnt social media marketing. Now, I have a job in my favorite passion.
I’m from Adilabad and I studied Btech. I did not want to go for Java coding jobs like most of my friends. So, I learnt Digital Marketing and now I have a more flexible job than my friends.
I was very impressed with the way the faculty devised the classes. They were very helpful and explained everything in detail.
Though there are numerous topics, Digital Hat provided live work scenarios for our assignments. I learnt a lot from them.
Call center jobs got so boring to me that I wanted to do anything else but calling. My friend was doing a course in Digital Marketing with Digital Hat. I joined here just for fun. I never thought that digital marketing can be so exciting!
When my company asked to run a different kind of marketing campaign. I was totally confused. I did digital marketing with Digital Hat and learnt a lot about email marketing. I now run dedicated email marketing campaigns.